THE STORY BEHIND
ALIKO SPORTS
I picked up my first racket aged four at my local tennis club, and racket sports have shaped every chapter of my life since. Junior competitions, playing for England, US college tennis, and now picking up a racket purely for the joy of it. That's the thing about these sports, they are for every stage and every level.
That's why I started Aliko Sports. To tell the story of your club, your business and your event to show people what makes it special, and bring more people to the racket sports community just like I was.
- Alex Hyman, Founder, Aliko Sports

Our Mission & Values
Authentic Storytelling
We uncover the narratives that define greatness, ensuring every story is told with truth and impact.
Global Impact
Racket sports are global. We see this as a huge advantage to our industry and ensure the stories well tell get seen across borders.
Visual Excellence
Perfection is the standard we strive for.
CREating and delivering for our partners
100K+
views for clients
15+
CLIENTS WORKED WITH + GROWING
100%
passion